Heyi Blockchain > Go to Market Strategy for ICO Projects

Go to Market Strategy for ICO Projects

Advising Blockchain Startups on Their Game plan

One of the biggest inefficiencies that can cause blockchain startups to run into ineffective fundraising and market traction is the general lack of understanding of how to market themselves in the crypto community and incentivize community members to join their campaign by showcasing significant growth potential. Our team advises and leads ICO projects to generate more successful crowdfunding, thanks to (i) our direct experience of providing fundamental analysis and reports on different blockchain start-ups, their teams, technology, white paper, marketing, industry and competition analysis and, (ii) thanks to our prior experience of crafting project specific go-to-market strategies for different blockchain start-ups.   

The blockchain industry and community is constantly evolving and thanks to our vast ongoing research in this space, our involvement in the community and experienced team, we are able to stay on top of industry development. As an initial step, we provide start-ups a comprehensive audit of their idea, progress and existing documentation, and then  provide a comprehensive list of improvements necessary for success in the market. In the next step, we work side by side with the start-ups advising on the entire value chain of the ICO process and developing a game plan all the way to market entry.

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